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Event Description
West Assam Milk Producers Cooperative Union Limited invites applications for the following post via direct recruitment:
Post Name: Executive (Marketing and Sales)
Essential Qualification: Graduate in any discipline with preferable post-graduate degree/ diploma/ training in the field of Marketing and Sales.
Essential Work Experience: At least 5 years’ experience for Graduate/3 years’ experience for Post Graduate in the field of marketing & sales market research (preferably in dairy/ food products)
Desirable:
(a) Translate the business plan to area-wise, product-category-wise targets for retail and institutional sales.
(b) Analyze the market for milk and products and buyer behaviour to prepare an implementable Marketing Model for continuous growth and market expansion with strengthening of the Brand “PURABI”.
© Prepare & maintain database of Routes, Sub routes and Retail Points and to map with the Demand/Supply.
(d) Arrange for market surveys to understand market requirements, SWOT Analysis to identify and resolve bottlenecks to ensure continuous growth.
(e) Liaise and coordinate with Production Team for supplies. Provide market feedback on existing products and also specific feedback for deciding new products.
(f) Develop effective schemes for Distributors and Retailers.
(g) Develop motivational factors for the sales Team so as to make them active in the field for continuous growth.
(h) Plan and implement capacity building of the sales force.
(i) Set up consumer grievance redressal mechanism and build a consumer connect system.
For more details related to eligibility criteria, fee, pattern, annexures, place of posting etc. refer to the attachments below.
